Drove WordPress to Webflow migration, simplifying content management, reducing dev dependency, and hence cutting blog updation time, and boosting conversions.
Identifying the Problem
problem
The blog platform’s content management was inefficient, with high external developer dependency on WordPress, resulting in slow blog update times and no measurable conversions from blog visitors.
solution
Propose migrating the blog platform from WordPress to no code website to enable easier content management, reduce reliance on developers, and speed up update cycles—ultimately improving conversion rates.
Solution Snapshots
Setting up Webflow
Heading Levels for Optimised SEO
Each page is a unique URL, boosting opportunities for extra keyword targeting and internal linking, further strengthening SEO.
Pagination numbers allow search engines to crawl and index deeper pages, helping every post get discovered and included in search results.
SEMRush
Slack
Mailer Lite
Double level categorised posts
Clear categories and subcategories make site navigation easy.
Search engines use the structures to crawl and index every topic accurately.
Organised categories allow deeper internal linking and support features like breadcrumbs, further enhancing SEO and user experience.
Subcategory Pages

Subcategory as Tag
Subcategory Tags

Bread Crumbs
Content Migration
Table of Contents in the Blog
SEMRush
Slack